Pl. 7
Packaging
Ottery Cider
Labels for a small cider farm, each one named after a field on the farm.
Client
Ottery Cider Farm, Somerset
Role
Labels, identity
Year
2023
Discipline
Packaging
N° 01 — The brief
Four ciders, a tiny budget, and labels that had to survive ice buckets.
N° 02 — The approach
Each label is a field map drawn from the 1880 Ordnance Survey with the cider’s name set in a condensed serif. Printed on textured, water-resistant stock.
N° 03 — The outcome
Now stocked in 60 pubs and shops across the South West.
Four bottles
Label detail
Field map drawing
Cases
Farm shop shelf
Tasting notes card
“
We finally look like the cider we make.
Will Hext, cider maker
Up next — More work
